hipages Group reported subscription ARPU up 9% to $2,475 in FY26. That is an aggregate revenue measure affected by pricing and customer mix, not proof that every customer's bill rose 9%. Check your own subscription, top-ups and booked jobs before renewal.
- FY26 results (24 Aug 2026): revenue up 9% to $90.6m, EBITDA up 17% to $22.9m, free cash flow up 66% to $9.4m.
- Subscription ARPU rose 9% while year-end subscription businesses fell 1% to 36,400. Individual customers can have different outcomes.
- The four marketplace tiers run $139 to $649 a month ex GST with 155 to 850 included credits, checked 24 September 2026.
- Accepting leads uses your included credits. Top-ups add to your bill if you exhaust that allowance; how many you need depends on the leads you accept.
- Every lead is sold to up to 3 businesses and terms renew for 12 months, so check your cost per booked job before renewal.
Keep asking about it in
Quick answer: hipages Group’s FY26 results reported subscription ARPU up 9% to $2,475. That average reflects pricing and customer mix; it does not mean every tradie received a 9% price increase. For your own decision, compare the membership fee, extra credit purchases and jobs won before accepting a renewal.
What the FY26 results actually say
hipages Group reported its FY26 results to the ASX on 24 August 2026. These figures come from its results announcement and investor presentation, rechecked against the company’s published PDFs on 24 September:
| Metric | FY26 | Change |
|---|---|---|
| Revenue | $90.6m | up 9% |
| EBITDA | $22.9m | up 17% |
| Free cash flow | $9.4m | up 66% |
| Pro-forma NPAT | $6.1m | up 156% |
| Subscription ARPU | $2,475 | up 9% |
| Subscription businesses | 36.4k | down 1% at year end |
ARPU is an aggregate measure. The release defines it as annual operating revenue divided by the average opening and closing subscription-business count. It can move with prices, plan upgrades and the mix of customers and revenue. A 9% increase therefore cannot tell you how much any individual customer’s renewal changed.
The practical check is simpler than the financial report: take your last few invoices and compare them with the new quote. Separate the subscription change from any change in the number or cost of leads you accept. That tells you whether your own bill rose, and why.
What hipages membership costs now
Checked on 24 September 2026, hipages’ own membership page lists these four marketplace tiers:
| Plan | Monthly fee (ex GST) | Included credits |
|---|---|---|
| Starter | $139 | 155 |
| Advanced | $249 | 310 |
| Premium | $449 | 595 |
| Platinum | $649 | 850 |
Three things sit under those headline numbers.
Check the allowance and the extras. Accepting a lead uses included credits. The credit requirement varies by category, location, job size, supply and demand. If you run out, top-ups or a higher plan add to your cost. There is no fixed number of leads that every plan buys.
Separate lead cost from job value. Paying to accept an enquiry buys an opportunity to quote. It does not guarantee a reply or a booking. Record how many accepted leads become paid jobs, and compare the margin on those jobs with your total channel cost.
Read the renewal terms. The advertised introductory term is six months and renewals are twelve months. Check your renewal notice and agreement before committing; ask hipages about cancellation or a different plan if the numbers no longer work.
To see what your own plan and win rate work out to per booked job, run your numbers through our free hipages cost calculator.
What the results mean when you renew
The results show a business earning more revenue across its customer base. They do not establish that a particular subscription is good or bad value. A higher fee can still work if it produces profitable bookings; a cheaper plan can still waste money if the enquiries do not fit your trade or area.
Since Oneflare closed in mid 2026, many tradies have been reassessing their marketplace options. The useful question is which channels bring work your business can win profitably. Track those results separately so a busy inbox does not hide weak margins.
Up to three businesses can claim each lead. That competition belongs in your win-rate assumptions. We work through the economics in is hipages worth it, with owner experiences discussed separately in what the forums report.
Compare it with building your own lead sources
Use your actual subscription, top-ups and booked-job margin as the comparison budget. A website, Google Business Profile, reviews and follow-up have their own setup and ongoing costs. They also take time to establish, so they are not an automatic replacement for next week’s enquiries.
Web Blend’s Lead System is a separately priced service for building those channels. Check its current scope and published pricing; this article is not a claim that it costs the same as a hipages Starter plan. For the wider comparison, read buying leads versus generating your own.
If you are leaving, or hedging, the honest rundown of every marketplace still operating is in hipages alternatives.
Marketplaces can help fill a quiet fortnight. Keep the decision tied to your own invoices, bookings and margins, then review the mix before the next renewal.